All one needs to know about Social media ad sizes 2021 !
The running era has greater opportunities in social media. This not only helps to be entertained but also helps to get business. Now we need to be smart enough to know how to play our dices to get the best deals.
If you have been trying your hands in social media ad sizes then this post will be helpful. With so much more confusion in prevalence we also know things will work out when we are determined to choose the right way.
For everything done right, we need to be focusing on every detail to be taken and worked on the right manner.
There are multiple platforms that we come across when it’s about posting ads. The Ideal Guide For Social Media Ad Sizes that we are highlighting in this post are:
- YouTube
For each platform there are some criteria about ad sizes and the requirements. Here we bring The complete guide to social media ad sizes 2021:
Complete guide for social media ads sizes
Complete guide for social media ads sizes
|
S.No |
Platform |
Category |
Insights |
|
1 |
|
Image Size |
|
|
Display Position |
These appear on the screen with research results. Are often without images except in case where ads are for shopping purpose.
These show up while browsing through the content of a particular research result page.
|
||
|
2 |
|
Feed image |
At least 1080 x 1080 px AR 1.91:1 to 1:1 (with link) AR 1.91:1 to 4:5 (no link)
JPG or PNG
Not more than 20% |
|
Feed Video |
AR 9:16 to 16:9 Vertical videos (with aspect ratio taller than 4:5) may be masked to 4:5)
MP4 and MOV
Not more than 20% |
||
|
Carousel |
Resolution 1080 x 1080 px AR 1:1 Two to ten cards
JPG or PNG
It can be done within Facebook Feed (Image and Video), Right Column, Instant Articles, Marketplace, Audience Network Native, Banner, and Interstitial, Search Results, Messenger and Stories. |
||
|
3 |
|
Stories |
1080 x 920 AR 9:16 and 16:9 to 4:5
JPG or PNG(image) and MP4 and MOV(movie)
|
|
Feed image |
1080 x 1080 AR 1:1 600 x 750 AR 4:5
JPG or PNG |
||
|
Video ads |
600 x 600 AR 1:1 600 x 750 AR 4:5
MP4, GIF |
||
|
3 |
|
Carousel Stories |
1080 x 1920 px AR 9:16
JPG and PNG
|
|
Carousel Feed |
1080 x 1080 px AR 1:1
|
||
|
Image and Video |
16:9 to 1:1
JPG or PNG(image) and MP4 and MOV(movie) |
||
|
4 |
YouTube |
Display ads It is a desktop/non- video ad format |
300 x 250 300 x 60
GIF, PNG, JPG
|
|
Overlay ads It is a desktop/non- video ad format |
468 x 60 728 x 90
GIF, PNG, JPG |
||
|
Sponsored cards It is a non-video ad format |
Card sizes may vary(cropped to a square)
GIF, PNG, JPG
|
||
|
Skippable video ads |
16:9 aspect ratio, resolutions are: 2160p: 3840×2160 1440p: 2560×1440 1080p: 1920×1080 720p: 1280×720 480p: 854×480 360p: 640×360 240p: 426×240
MP4
|
||
|
4 |
YouTube |
Non-skippable video ads |
16:9 aspect ratio, resolutions are: 2160p: 3840×2160 1440p: 2560×1440 1080p: 1920×1080 720p: 1280×720 480p: 854×480 360p: 640×360 240p: 426×240
MP4
|
|
Bumper ads |
16:9 aspect ratio, resolutions are: 2160p: 3840×2160 1440p: 2560×1440 1080p: 1920×1080 720p: 1280×720 480p: 854×480 360p: 640×360 240p: 426×240
MP4
|
||
|
5
|
|
Website cards |
800 x 418 AR 1.91:1 800 x 800 AR 1:1
PNG and JPG |
|
Conversation card |
800 x 418 AR 1.91:1
PNG and JPG |
||
|
Direct message card |
Minimum width of 800 px AR 1.91:1
PNG, JPG, static GIF |
||
|
App Card |
800 x 418 AR 1.91:1 800 x 800 AR 1:1
PNG and JPG
|
||
|
5 |
|
Promoted image and GIF |
Aspect between 2:1 and 1:1 and for Mobile: AR 16:9 1200×1400 px
PNG, JPG and GIF |
|
Promoted poll |
AR 1.91:1
PNG, JPG |
||
|
Promoted trend spotlight |
AR 16:9 for GIF and images
GIF, MP4 or static |
Looking for Ideal Guide For Social Media Ad Sizes? We have compiled few of the best platform’s needs above. Do you have a doubt? Want some questions to be answered for social media ad sizes?
Let us know and we will be happy to help you!
